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Press Releases

Familiar names launch Portland wealth management firm

By | News, Press Releases

by Matthew Kish

Original article at Portland Business Journal

John Noble and Omar Marquez have teamed up to launch Valda Partners, a Portland wealth management firm and registered investment adviser.

Noble is known for his work building wealth management divisions at Paulson Investment Co. and Umpqua Holdings Corp.

Valda Partners was established in partnership with the law firm Slinde Nelson Stanford in order to provide legal as well as financial services.
“We realized the need many of our clients have for a comprehensive program designed to address all the issues impacting their financial futures, which the wirehouses haven’t been able to provide to date,” Marquez said in a news release.

“By integrating access to legal counsel from one of the most forward thinking law firms in the area into our standard fee-based services, clients are benefiting from a holistic approach to wealth management.”

Noble wasn’t aware of any wealth management firm with a similar partnership with a law firm.

“We’re much more than a typical wealth manager, as individuals, families and local businesses enjoy decades of combined experience in providing sound financial and legal guidance,” he said in a news release.

The firm launched with the help of Tru Independence, which provides back office support for advisers who launch independent firms.

Valda Partners is located in U.S. Bancorp Tower.

A How-To Guide for Opening Your Own Wealth Management Firm

By | News, Press Releases

by Margaret Collins Aug. 7, 2015
Original article at bloomberg.com
Since 2007, only one segment of the wealth management industry has boosted its market share every year: independent advisory firms. They’ve more than doubled their assets in that time, overseeing about $2.7 trillion as of 2014. And there’s room for growth. According to an estimate by Boston Consulting Group, a total of $46 trillion in private wealth is up for grabs in the U.S. We asked several independent investment advisers, many of them former brokers, about setting out on their own. Here’s their advice.

Don’t get sued.

When Hugh Anderson was plotting his exit from Merrill Lynch in 2012, he didn’t even tell his own children. He was trying to meticulously follow broker protocol rules, which govern how to leave a firm without getting sued. If you’re subject to them, don’t tell any clients about your new business until after you’ve resigned. (And when you do quit, there’s a limited amount of customer information you can take, such as phone numbers and e-mail addresses.) Also, you can’t use company time to plan your departure, says Anderson, who’s now managing director of HighTower Las Vegas. So keep your weekends, early mornings, and evenings free.

Enlist professional help.

A cottage industry has emerged to help advisers pry themselves free. Firms such as Dynasty Financial Partners, Focus Financial Partners, HighTower Advisors (which includes firms such as Anderson’s), and Tru Independence can handle details that many brokers are clueless about: getting a municipal license to run a business, setting up compliance procedures, filing necessary regulatory documents, and plugging into custodians that hold assets. They can also help keep your move covert by, say, finding office space and negotiating your lease. Just do your homework before picking one, says David J. La Placa, who, with Dynasty’s assistance, left Deutsche Bank with his team in June to start San Francisco–based Intellectus Partners. The firms vary in how they charge for services (via a percentage of assets or a consulting fee) and may even want an ownership stake in your new firm. Some of their business models may fit better or worse, depending on whether you plan to charge only annual fees on assets or charge commissions on certain investments.

Embrace technology.

Several shops have developed software in recent years geared toward independent advisers. Some of it matches or exceeds what brokers have at large banking and trading firms, says Colin Williams, who, with help from Tru Independence, left Morgan Stanley with four teammates to start Encompass Wealth Advisors in Portland, Oregon, last year. He and his partners picked a trading and reporting tool made by Chicago-based Envestnet because it lets them customize model portfolios for clients, see hypothetical changes to a portfolio, and easily rebalance investments. La Placa went with Mountain View, California-based Addepar, whose software allows you to see exposure to a given asset class across an entire portfolio, updates the value of clients’ investments in real time, and generates comprehensive reports at the push of a button.

Hone the sales pitch.

If you follow broker protocol rules, your exit should come as a shock to clients. Most teams head straight to their new office after resigning and begin calling clients to persuade them to move their money to the new firm. Clients typically want to know what you’ll be able to deliver. “We talked about the future and taking our service to the next level of sophistication,” Anderson says. Those who agree to follow you must sign documents to shift accounts. Have overnight mail packages with express return envelopes and transfer paperwork ready to go on day one of your new firm, says Matthew Presjak of Encompass. And remember that once you quit, your old company will probably divvy your clients quickly to other brokers, who will solicit them too, he says.

Don’t forget the details.

While your firm’s name and logo are important, the website is crucial. “It’s everybody’s gut check on you,” says Michelle Smith, chief executive officer of Source Financial Advisors. You’ll also want to think about how to divide your equity among your partners. If you’re defecting as a team, create an operating agreement among partners before you start. It should outline each owner’s equity stake and contingencies for when someone retires or wants to sell shares, or if there’s an ethical breach, says Williams of Encompass. Some of the terms you hope you’ll never have to enforce, but it’s prudent to have them in place, he says.

 

This story appears in the September 2015  issue of Bloomberg Markets magazine.

tru Independence Partners With TruClarity To Offer Operational Support for Independent Advisor Incubator

By | Press Releases

PORTLAND, OR. – July 22, 2015 – tru Independence (http://www.tru-ind.com), a premier consulting and services platform for wealth management firms seeking independence, announces its partnership with TruClarity, an independent advisor incubator that transforms advisors into business owners without the need to be business operators.
TruClarity will utilize tru Independence’s back-office technology and consulting platform, allowing it to focus its efforts on optimizing solutions for investment professionals leaving wirehouse firms to pursue business independence.
“Breakaway financial advisors need expert support and services so they can focus on what really matters to them—their clients,” said Craig Stuvland, president and chief executive officer at tru Independence. “We believe strongly in the people and the strategy behind TruClarity. Our primary goal is to assist TruClarity in delivering new business owners maximum enterprise value.”
tru Independence provides many of the “behind the scenes” services needed to launch a successful independent firm including business formation and analysis, compliance and broker protocols, office procurement, technology platform, access to premier service providers (including custodians and research), marketing, branding, and launch support.
“We are thrilled to partner with tru Independence and leverage its back-office expertise with our innovative turnkey business incubator,” said Craig Butler, president at TruClarity. “The accord allows us to streamline our business strategy, capitalize on the growing exodus of wirehouse financial advisors, and help financial professionals achieve their dreams of owning their own firm.”

For media inquiries, please contact Michael Chiong at (646) 922-7764 or mchiong@jcprinc.com.

About tru Independence

Through uncompromising investment in people and technology, tru Independence delivers a premier consulting and services platform for wealth management firms seeking independence. The firm diligently focuses on and invests in three core disciplines – investment consulting, business consulting and new business development.
To deliver unrivalled excellence, tru Independence leverages key relationships by outsourcing to the best providers and platforms. The company’s consultative process is defined by simplicity, clarity and transparency, grounded on the belief that its partners can best control their future by owning the equity of their firms. Drawing upon decades of industry experience, tru Independence is committed to ensuring that its partners maximize their enterprise value. For more information, please call (971) 371-3444 or visit us at www.tru-ind.com.
About TruClarity

TruClarity is a new, innovative brand in the financial services marketplace that is aggressively capitalizing on the growing exodus of wirehouse financial advisors seeking independence. The core business model serves as a turnkey business incubator, turning frustrated employee advisors into business owners without the need to be business operators. Each office is its own legal entity and shares the TruClarity brand. For more information, please call (813) 384-4817 or visit us at www.truclaritywa.com.

Valda Partners Launches Pioneering Wealth Management and Advisory Firm

By | Press Releases

PORTLAND, Ore.—July 8, 2015—Valda Partners, an independent financial advisory and wealth management firm in Portland, today announced its official launch. The firm, a registered investment advisor (RIA), was established by financial services veterans Omar Marquez and John Noble in strategic alliance with the law firm Slinde Nelson Stanford to offer high-net-worth individuals and businesses a unique suite of financial advisory, wealth management and legal services.

“We realized the need many of our clients have for a comprehensive program designed to address all the issues impacting their financial futures, which the wirehouses haven’t been able to provide to date,” said Valda’s Omar Marquez. “By integrating access to legal counsel from one of the most forward thinking law firms in the area into our standard fee-based services, clients are benefiting from a holistic approach to wealth management.”

Valda offers traditional wealth management services including, asset management, investment advisory, estate planning, tax planning and business counsel in addition to allocating a set number of hours to legal services from the law firm of Slinde Nelson Stanford, which has offices in Seattle and Portland. As a founding partner of the law firm, Nicholas Slinde worked closely with Valda to leverage his firm’s broad based legal practice into Valda’s advisory service offering.

“Slinde Nelson Stanford’s experience with tax and estate planning, business strategy, real estate and commercial litigation is a natural complement to Valda’s comprehensive approach to wealth management,” said Slinde. “Our mission, and our market differentiator, is that when we say we drive business-focused legal solutions, we mean it. We strive to approach clients’ particular legal issues with their entire financial and business goals in mind. Valda does the same thing. It’s as good a fit as we could have imagined.”

“There is no other firm I’m aware of that is able to offer this kind of integrated, goal-based strategy to wealth management,” said Valda’s Noble. “We’re much more than a typical wealth manager, as individuals, families and local businesses enjoy decades of combined experience in providing sound financial and legal guidance.”

Valda partnered in its launch with tru Independence, a consulting firm that provides former wirehouse advisors the platform and resources needed to launch their own independent firms. Valda leaned on tru Independence for its state-of-the-art capabilities, including the front and back office administration requirements many would-be independent advisors find challenging during their transition.

“We are thrilled to be a part of the launch of this innovative firm founded by a talented and client-centric team. We strongly believe in Valda’s mission to provide a game changing, holistic approach to the traditional financial advisory and wealth management model,” said Craig Stuvland, president and CEO of tru Independence.  “tru is dedicated to providing the resources and tools to assist Valda’s goal of exceeding client expectations.”

For more information on Valda Partners, visit www.valdapartners.com.

For more information on Slinde Nelson Stanford, visit www.slindenelson.com.

For more information on tru Independence, visit www.tru-ind.com.

For media inquiries, please Michael Chiong at (646) 922-7764 or mchiong@jcprinc.com.

About Valda Partners

Valda Partners is an independent registered investment advisor and wealth management firm headquartered in Portland, Oregon. The firm was founded by financial services and business law veterans to offer high-net-worth individuals and businesses a unique and holistic suite of financial advisory, wealth management and general counsel services. Valda serves as a trusted advisor in all matters affecting clients’ financial futures, from estate and tax planning to legal advice on starting or selling a business, and everything in between. As an independent firm, Valda’s team of experienced financial advisors and wealth managers pride themselves on delivering objective, goal-based counsel. For more information, visit www.valdapartners.com.

About Slinde Nelson Stanford Slinde Nelson Stanford is a full-service law firm that provides a suite of legal solutions for business owners and C-level executives. The firm, comprised of more than a dozen experienced attorneys, offers its clients the depth and breadth of expertise of a large firm while delivering the personalized service of a boutique firm.  For more information, visit www.slindenelson.com.

About tru Independence

Through uncompromising investment in people and technology, tru Independence delivers the premier consulting and services platform for wealth management firms seeking independence. We diligently focus on and invest in our three core disciplines of investment consulting, business consulting and new business development.

To deliver unrivalled excellence, we leverage key relationships by outsourcing to the best providers and platforms. Our consultative sales process is defined by simplicity, clarity and transparency, grounded on the belief that our partners can best control their future by owning the equity of their firms. Drawing upon our decades of industry experience, we are committed to ensuring that our partners maximize their enterprise value.  For more information, please call (971) 371-3444 or visit us at www.tru-ind.com.

tru Independence Launches Traditional & Alternative Investment Solutions Platform for RIAs

By | News, Press Releases

tru Independence, a premier consulting and services platform for wealth management firms seeking independence, today announces the launch of their elite investment platform offering both traditional and alternative investment solutions for independent RIAs.

“It’s all about our advisor teams and their clients receiving access to best-in-class institutional managers across the entire spectrum of asset classes,” said Craig Stuvland, President and Chief Executive Officer of tru Independence. “These portfolios are typically only available to the most sophisticated investors, including ultra-high-net-worth families, foundations, endowments and pension plans.”

tru is committed to building out their investment platform by offering sophisticated, flexible and customizable solutions including tru’s Separately Managed Account (truSMA), Unified Managed Account (truUMA) and Alternative (truALTS) solutions.

LCG Associates, an institutional investment consultant, is providing capital market and investment manager research to the tru platform.

“LCG ultimately earned our business because of their independent, unbiased deep research capabilities and extensive background in alternative investments,” said Stuvland. “Their Senior Consultants are involved in the sourcing and on-going due diligence of institutional quality managers. They care about risk-adjusted, after-tax returns; an important consideration for any investor. “
A key component to successful investing is anticipating trends, themes and special opportunities to incorporate into the client’s overall portfolio construction. One of tru’s primary investment consulting goals is to deliver investment solutions that mirror what the most forward thinking investors are pursuing.

“LCG represents our beliefs; they are an independent, employee-owned firm with hard-working professionals like the advisory firms we serve,” said Stuvland. “We value the way LCG is structured for long-term stability, they are passionate about the work they do for their clients and it’s reflected in the way they limit the number of relationships they work with.”

Atlanta-based LCG was founded in 1973 and advises on over $72 billion in assets. LCG provides objective investment advice to corporations, foundations, endowments and non-profit organizations, as well as high- net-worth families and other private investors.

“We are excited to work with tru Independence and help support their vision for independent RIA’s,” said Ed Johnson, President and CEO of LCG Associates.

“With additional teams joining tru in 2015, we have the capability of delivering on various flexible formats; access to traditional and alternative managers who may not be well known or available to non-institutional clients,”said Stuvland.

 

tru Independence Teams With Integrated Advisors Network To Offer Growing RIAs The Opportunity To Establish Their Independence

By | Press Releases

PORTLAND, Ore., Oct. 14, 2014 — tru Independence, a premier consulting and services platform for wealth management firms seeking independence, announces its partnership with Integrated Advisors Network (IAN), a Registered Investment Advisor (RIA) offering a “supported independence” business model to RIAs while allowing them to maintain complete ownership of their practices. The strategic relationship will enable both break away brokers looking to start their own investment advisory business, as well as those with already established and growing advisory practices, to access the resources needed to thrive over the long term.

IAN, which officially launched last month, will utilize tru Independence’s services and infrastructure to provide a customized, open-architecture platform accessible from anywhere with an Internet connection, as well as around-the-clock technical support. IAN’s back-office technology and consulting platform offers assistance with compliance oversight, billing and client reporting, practice management, marketing strategies, business lending, human resources/payroll and additional aspects of running an advisory business. IAN also allows RIAs on its platform to create and keep personal brands for their businesses, and will work with tru Independence to help RIAs facilitate and strengthen relationships with custodians.

“RIAs previously considered too small to go independent, or benefit from consulting and technology platforms, now have a viable outlet to become self-sustaining entrepreneurs—who can grow their businesses while enjoying the freedom to focus on their core mission of serving clients,” said Craig Stuvland, Chief Executive Officer and President of tru Independence. “We look forward to working with Integrated Advisors Network to deliver our resources to an often overlooked and underserved segment of the RIA universe.”

IAN was established by a team of seasoned professionals with wide-ranging expertise. Jeff Groves, CEO and Partner, has more than 20 years of experience in the financial services industry, including tenure as partner of a dually-registered investment advisor and broker-dealer. Eight years ago, he formed ComplianceWorks Inc., a financial services compliance consulting firm which has guided over 160 investment advisors, broker-dealers, private-equity firms and hedge funds through regulatory and business challenges.

IAN’s Chief Operating Officer and Transition Consultant, Linda Pix, has more than 20 years industry experience, six of which were spent helping hundreds of RIAs establish and grow their businesses as Vice President of Sales and Relationship Management at Fidelity Investments Institutional Wealth Services. She also served as Vice President for Western Regional Sales at MarketCounsel.

The IAN team also includes a marketing specialist, Chief Marketing Officer and Partner Tracy Fitzpatrick, who has worked with financial services and technology clients such as Bank of America and the National Aeronautics and Space Administration (NASA) during her consulting career.

“Our strategic relationship with tru Independence allows us to help growing advisors take their businesses to the next level,” said Mr. Groves. “Working together, our firms will create a full-service suite for startup entrepreneurs in the RIA space—offering everything from compliance oversight to around-the-clock tech support and marketing strategies. We want advisors to succeed, and with tru Independence’s platform, we can help independent RIAs expand their businesses while remaining in control of their destiny.”

For media inquiries, please contact Kris Kagel at 973-850-7312 or kkagel@jcprinc.com.

About tru Independence

Through uncompromising investment in people and technology, tru Independence delivers the premier consulting and services platform for wealth management firms seeking independence. We diligently focus on and invest in our three core disciplines of investment consulting, business consulting and new business development.

To deliver unrivaled excellence, we leverage key relationships by outsourcing to the best providers and platforms. Our consultative sales process is defined by simplicity, clarity and transparency, grounded on the belief that our partners can best control their future by owning the equity of their firms. Drawing upon our decades of industry experience, we are committed to ensuring that our partners maximize their enterprise value. For more information, please call 971-371-3448 or visit us at www.tru-ind.com.

About Integrated Advisors Network

Integrated Advisors Network (IAN) is a Securities and Exchange Commission-registered investment advisor offering a “supported independence” business model to advisors who want to run their own business without bearing all of the cost and responsibilities associated with doing so. Through our strategic business alliances, IAN provides an integrated back-office technology and services platform that allows advisors to establish their personally branded investment advisor practice, while leveraging the benefits of shared cost.

We have created a unique and flexible environment that supports advisors during and after their transition to independence, and allows them to do what they do best: service their clients. For more information, please call 855-729-4222 or visit us at www.integratedadvisorsnetwork.com.

CONTACT:
Kris Kagel
JCPR
973-850-7312
kkagel@jcprinc.com

Don’t Wait, Formalize your Succession Plan Now

By | Press Releases, Research

Without a succession plan, advisors are placing themselves, their families and their clients at serious financial risk.

Succession planning should be a vital component of any financial advisory business plan, although too many advisors put it off or simply avoid it entirely. According to Charles Schwab & Co.’s 2014 RIA Benchmarking Study, only 49 percent of advisors have formalized succession plans in place. This is ironic given one of the top concerns among clients is, “What happens if my advisor passes away, or is no longer there?” Many advisors put off succession planning because they developed their practices into lifestyle-conducive businesses and do not plan to retire; however, without a succession plan, advisors are placing themselves, their families and their clients at serious financial risk.

READ THE REST OF THE ARTICLE »

tru Independence Appoints Advisory Board

By | Press Releases

FOR IMMEDIATE RELEASE

Kris Kagel
Jennifer Connelly Public Relations
973-850-7312
kkagel@jcprinc.com

tru INDEPENDENCE APPOINTS ADVISORY BOARD

PORTLAND, ORE. – August 26, 2014 – tru Independence, a consulting firm launched in July to provide financial professionals with a customized open-architecture platform of wealth management solutions, consulting and business development services to help them transition to being independent Registered Investment Advisors today announced the formation of its Advisory Board.

The four-person Advisory Board is made up of:

  • Jay Willoughby, Chief Investment Officer, Alaska Permanent Fund Corp.
  • Thane Cleland, Chief Executive Officer, CWC Advisors, LLC
  • Corey Von Allmen, Partner,  801 West Capital Management
  • Sally Brandsen, Waggener Edstrom Communications

Messrs. Willoughby, Cleland and Von Allmen serve as advisors to tru Independence and provide intellectual capital and guidance in building out the company’s investment platforms. Each has extensive experience in the capital markets, focusing on alternative investments. Ms. Brandsen provides thought leadership and expertise in the areas of branding, social media and public relations.

“It is gratifying to have such well-respected and experienced investment professionals join tru Independence’s advisory board.  We look forward to leveraging their expertise, insights, and industry relationships for the benefit of our clients,” said Craig Stuvland, CEO and President of tru Independence. “Further, Sally’s experience working with some of the most innovative companies in the world reminds us of what it takes to build and maintain a successful enterprise in a continually evolving marketplace.”

Mr. Willoughby has 31 years of investment experience and since 2011 has overseen the $50 billion Alaska Permanent Fund Corporation as Chief Investment Officer. He reports to the fund’s Executive Director and a six-member Board of Trustees, appointed by the Governor. Mr. Willoughby is responsible for all of the investment functions and provides guidance to a staff of approximately 15 investment professionals.

Mr. Cleland brings a broad range of skills to tru gathered over his 27 year tenure in the investment industry including portfolio management, stock research and selection, successful generation and management of institutional and advisor accounts, corporate management, and trading and operations. Mr. Cleland co-founded CWC Group in 2000 and is responsible for corporate strategy, as well as for leading the investment group that performs all investment functions for the firm.

Mr. Von Allmen’s extensive investment experience, resources and contacts span a career of 18 years in alternative investing and portfolio management. Prior to joining 801 West Capital Management, an investment management group based in Portland, Oregon, Mr. Von Allmen served for six years as a Partner and Portfolio Manager for CSIM, a $4.5 billion equity long/short fund of hedge funds. Mr. Von Allmen served on the company’s five-person management team, providing strategic planning. His responsibilities were focused on manager sourcing/due diligence, portfolio construction, portfolio management and risk management.  He also helped manage the firm’s institutional consulting relationships and authored investment communication to investors.

Ms. Brandsen has extensive knowledge of integrated communications initiatives, and assists tru with brand management and innovation, managing social media communities, public relations and marketing strategy for network firms. Ms. Brandsen has played a key role in Microsoft’s media relations at Waggener Edstrom, a privately held public relations and communications agency in Portland, Oregon.

For media inquiries, please contact Kris Kagel at 973-850-7312 or kkagel@jcprinc.com.

About tru Independence

Through uncompromising investment in people and technology, tru Independence delivers the premier customized open-architecture platform, consulting and business development services for wealth management firms seeking independence. We diligently focus on and invest in our three core disciplines of investment consulting, business consulting and new business development.

To deliver unrivalled excellence, we leverage key relationships by outsourcing to the best providers and platforms. Our consultative sales process is defined by simplicity, clarity and transparency, grounded on the belief that our partners can best control their future by owning the equity of their firms. Drawing upon our decades of industry experience, we are committed to ensuring that our partners maximize their enterprise value.  For more information, please call 971-371-3448 or visit us at http://tru-ind.com.

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No End to Breakaway Frenzy?

By | Press Releases

tru Independence was just featured OnWallStreet.com:

“Another breakaway wirehouse team, another consulting firm smoothing the way.”

“Last week saw the launch of Encompass Wealth Advisors, a former Morgan Stanley team that managed $650 million. The group made the transition with the help of consulting firm tru Independence, which also used the occasion to announce its own entry into the market for servicing wirehouse advisors going independent.”

“Jay Penn, one of the founders of tru Independence, says the playing field has leveled: ‘From a tech standpoint, it’s never been easier for someone today to start their own investment advisory firm and have access to the same tech that people had at the wirehouses.'”

READ THE REST OF THE STORY »

tru Independence Launches

By | Press Releases

FOR IMMEDIATE RELEASE

Kris Kagel
Jennifer Connelly Public Relations
973-850-7312
kkagel@jcprinc.com

tru INDEPENDENCE LAUNCHES

Led by successful industry veterans, tru Independence empowers financial professionals to create independent advisory and wealth management firms

PORTLAND, ORE. – July 15, 2014 – tru Independence, a new consulting firm launched today, has opened its doors to financial professionals looking to work with a best-in-class integrated service platform designed to guide and provide the resources to help them transition to being Independent Registered Investment Advisors (RIA’s). As a long-term partner, tru Independence develops comprehensive, ongoing strategies to ensure success for leading investment advisors who will maintain 100 percent ownership of their business and brand.

As industry veterans with decades of experience in lifting out and supporting top investment advisory teams, Craig Stuvland, Eric Warlick and Jay Penn formed tru Independence with one goal in mind: to empower investment advisors with the tools and support needed to create their own successful independent RIA’s Backed by industry-leading technology, tru Independence provides all of the “behind the scenes” services needed to launch a successful independent firm including business formation and analysis, compliance and broker protocols, office procurement, technology platform, access to premier service providers (including custodians and research), marketing, branding, and launch support.

“The fact is, more and more advisors are looking to go independent,” said Craig Stuvland, CEO and President of tru Independence.  “Advisors spend years building a business and establishing strong client relationships. Now, they are seeing the benefits of going independent, including the ability to better serve their clients and achieve the American dream of owning their own businesses. ”

In addition to assisting financial professionals at launch, tru Independence provides guidance and consultation to help their business grow and thrive over the long term.  Ongoing services include business consulting, compliance, succession planning, investment consulting, new business development, marketing and PR support as well as operational and HR support.

“Our goal is to help these new business owners maximize the enterprise value of their businesses, “said Managing Partner, Eric Warlick.

Managing Partner, Jay Penn added, “Breakaway investment professionals need expert support and services so they can focus on what really matters to them—their clients. In the past, they may have had to sacrifice full control of their businesses for this support, but that’s not the case with tru Independence.  We provide comprehensive support without taking an equity stake or imposing our brand identity—your firm is your firm.”

In conjunction with the launch, the firm is also happy to announce that it has signed its first advisory team, Encompass Wealth Advisors, a leading wealth management group based in Portland with $650 million in assets under management.

For media inquiries, please contact Kris Kagel at 973-850-7312 or kkagel@jcprinc.com.

About tru Independence

Through uncompromising investment in people and technology, tru Independence delivers the premier consulting and services platform for wealth management firms seeking independence. We diligently focus on and invest in our three core disciplines of investment consulting, business consulting and new business development.

To deliver unrivalled excellence, we leverage key relationships by outsourcing to the best providers and platforms. Our consultative sales process is defined by simplicity, clarity and transparency, grounded on the belief that our partners can best control their future by owning the equity of their firms. Drawing upon our decades of industry experience, we are committed to ensuring that our partners maximize their enterprise value.  For more information, please call 971-371-3448 or visit us at www.tru-ind.com.

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