BUILDING A TRU COMMUNITY

We support a growing network of independent firms nationwide.

Reaping the Benefits of Independence

Our member firms maintain 100% equity ownership of their business and retain their unique brand identity. That means that they can build their business and serve their clients on their own terms.

Being a member of the tru Community means you’ll gain access to our preferred, best-in-class service providers—from custodial choices and trading to research and insurance.

Become an Independent Firm

Own your future. Start today. LEARN MORE ›